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Internet Marketing

What Exactly Does Digital Marketing Include

What Exactly Does Digital Marketing Include Digital marketing is a subset of marketing that focuses on building awareness and promoting a brand, product or service using online and digital channels. All elements of digital marketing are critical in creating a substantial online presence. These strategies are scalable to fit the needs of a brand or […]

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Internet Marketing

How Marketing Has Changed Because of the Internet

From traditional marketing to what we know today, marketing has changed in so many ways.  Marketing is always evolving and now, thanks to the internet, it’s getting more efficient every day. On April 30, 1993, the European Organization for Nuclear Research (CERN) made internet technology available royalty-free to all. In those 27 years, the marketing […]

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Internet Marketing Social Media

Finding A Small Business Social Media Consultant

Finding A Small Business Social Media Consultant As a small business, it can be daunting to dive into the world of social media management. Often called the “new frontier of marketing”, social media is a valuable resource for brands to elevate their online presence and boost sales. It is estimated that approximately 3.8 billion people […]