In our vast expanse known as the internet on term reigns supreme over all. SEO. But what is SEO and better yet what are SEO services? The first thing let’s take a look at is the definition of SEO services from our local search engine marketing services.

This is quoted directly from their website.

SEO services refer to the suite of different techniques and procedures that aim to increase the visibility of a website optimizing it for search engines.

SEO services comprise all the different methodologies employed to increase the number of visitors to a website generated from the search engines or making them search engine friendly. These services consist of both on page and off page optimization of a website.

Types of SEO Services

SEO Audit

An SEO Audit is the process of analyzing how well your web presence relates to best practices-it is the first step in creating an implementation plan.

An SEO Audit is something that you need to do on a regular basis. It is like getting a health check designed for your web site.

An SEO Audit is meant to identify foundation issues that affect organic search performance. A good SEO Audit will reveal:

An SEO Audit should recommend the action that you need to take. It should show a clear path to completion prioritized with the projected impact and effort needed to complete the action. The output of an SEO Audit should represent a definitive roadmap of actions your website needs.

SEO Competitor Analysis

An SEO Competitor Analysis is a research strategy helping you get more traffic, rank higher and receive more conversions. 

An SEO Competitor Analysis can help you find out 

The basic principle behind an SEO Competitor Analysis works like this; analyze what is working for your competitors (content, keywords, links, etc.) and use this knowledge to improve your own search engine rankings.

On-Page Off-Page Optimization

At the highest level SEO can be broken down into On-Page Off-Page Optimization. On-Page is the factors that a website owner can do to directly manipulate their site. Off-Page refers to the digital signals outside of one’s website that marketers can directly influence.

Examples of On-Page Optimization Services are:

Examples of Off-Page Optimization are:

These Off-Page examples are not controlled by you or the coding on your page. It is the processes that are directly or indirectly performed on external websites with the intent of optimizing your website for SEO.

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