Why Hiring a Freelance SEO Consultant is the Best Decision You’ll Make

Suppose you’re like most business owners, your always looking for ways to improve your website and generate more revenue. The best decision you can make is to hire a freelance SEO consultant.

A freelance SEO consultant can help you with all aspects of SEO, from on-page optimization to link building and keyword research. They have the experience and knowledge to help your website rank higher in search engines and generate more traffic.

 

What’s the going rate for freelance SEO consultants?

The going rate for freelance SEO consultants varies depending on experience, location, and industry. In general, rates range from $50 to $200 per hour.

SEO is essential for any business that wants to increase traffic and leads from their website. By hiring a freelance SEO consultant, you can get help optimizing your website for search engines and achieve the results you’re looking for.

If you need help finding a freelance SEO consultant, be sure to check out Tight Slice. Our team of experienced consultants can help you achieve your SEO goals.

How many hours in a Freelance day for SEO?

How many hours in a Freelance day for SEO?

A freelance day for SEO can range from four to eight hours. The average is six hours, but it depends on the project you’re working on and how many clients they have.

Let’s define a few things First!

So, let’s discuss a few terms first individually before we further clear some things up.

Freelance: working for oneself, typically contracting services to multiple clients simultaneously. SEO (Search engine optimization): the practice of increasing the quantity and quality of traffic to a website from search engines, ideally resulting in increased revenue.

Consultant: a person who gives expert advice or guidance.

Now that we have those out of the way, let’s discuss some reasons why hiring a freelance consultant is an excellent decision for your business:

You get an outside perspective :

When you’re too close to your own business, it can be challenging to see all the areas where you could make improvements. A freelance consultant will bring an outside perspective to your Company and help identify areas where you could make changes that would result in more traffic and revenue.

They can help with all aspects of SEO :

They can help with all aspects of SEO :

A freelance consultant can help you with all aspects of SEO, from on-page optimization to link building and keyword research. They have the experience and knowledge to help your website rank higher in search engines and generate more traffic.

No need to hire a full-time employee :

No need to hire a full-time employee :

Hiring a freelance consultant is a great way to get the benefits of an SEO expert without having to hire a full-time employee. Depending on your needs, you can hire them for a project or for ongoing services.

They keep up with the latest trends :

They keep up with the latest trends :

SEO is constantly evolving, and it’s important to stay up-to-date with the latest trends if you want to achieve good results. A freelance consultant will keep up with the latest trends and make sure your website is optimized for the latest changes to the search engine algorithms.

They’re affordable :

Freelance consultants are often more affordable than hiring a full-time employee, especially if you only need their services for a short period.

How do I find a freelance SEO consultant?

How do I find a freelance SEO consultant?

There are a few ways to find a freelance SEO consultant. You can search online directories or job boards, or you can reach out to your network of contacts.

When searching online, be sure to read reviews and check references before hiring anyone. And when reaching out to contacts, ask for referrals to trusted professionals.

Once you’ve found a few freelance SEO consultants, get proposals from multiple consultants so that you can compare their services and prices. Always read the proposal carefully and ask questions to get a better understanding of their services.

Contracting Freelance SEO Specialists

Contracting Freelance SEO Specialists

If you decide that hiring a freelance SEO consultant is the right decision for your business, here are a few concepts to keep in mind when contracting their services.

Be clear about your goals :

Before you start working with a freelance consultant, be clear about your goals. What do you want to achieve with SEO? Do you want to increase traffic, rank for certain keywords, or improve your conversion rate? When you know what you want to achieve, it will be easier to find a consultant who can help you achieve those goals.

Require references :

It’s always a good idea to require references from previous clients before hiring a freelance consultant. Here is a better understanding of their work history and the results they’ve achieved for other businesses.

Make sure they’re familiar with your industry :

It’s important that the freelance consultant you hire is familiar with your industry and knows how to optimize your website for search engines. Ask the potential prospect about their experience in your specific industry, and be sure to ask for examples of past projects they’ve worked on.

Set clear expectations :

When working with a freelance SEO consultant, be sure to set clear expectations regarding timelines, deadlines, and deliverables. This will guide you and the consultant to be on the same page and avoid any misunderstandings.

Benefits

Benefits

Hiring a freelance SEO consultant is a great way to get the benefits of an SEO expert without having to hire a full-time employee. They can help with all aspects of SEO, from on-page optimization to linking building and keyword research. A freelance consultant will keep up with the latest trends and make sure your website is optimized for the latest changes to search engine algorithms.

When contracting their services, be clear about your goals, get proposals from multiple consultants, and require references from previous clients. Make sure they’re familiar with your industry and set clear expectations regarding timelines, deadlines, and deliverables. 

Search Engine Optimization

search engine optimization consultant

Search Engine Optimization (SEO) is how search engines like Google, Yahoo, or Bing find web pages related to what you search for. If you’re looking for tips or articles about homeopathic remedies, the search engines will scan millions of pages for the keywords “homeopathic remedies” and show you the most visited and relevant sources around those keywords. 

Tight Slice also provides local google marketing with SEO Services Tampa can help with. The content of the page or writing has to be quality work, not just gibberish with the keywords plastered everywhere. SEO relies on a few specific parameters:

  • Quality of traffic– The visitors you attract who are interested in what you’re selling and not misdirected by search engines. For example, you search best apple products and are led to apple produce sites when you mean Apple technology.
  • Quantity of traffic– The number of relevant visitors to your page or site, who are looking at what the page is about, and not something else.
  • Organic traffic– Any relevant traffic to your site that is free (i.e., word of mouth, shared links, etc.)

SEO Services

local seo services consultant

When you’re looking for help with your website’s SEO, it can be difficult to know where to start. That’s where Tight Slice comes in – we offer SEO services that will improve your website’s ranking and visibility on search engines. Our team leader has over 12 years of experience in organic SEO, and we focus on deliverables that focus on conversations and viable leads. Contact us today for a free consultation!

To sum up, freelance SEO consultants are often more affordable than hiring a full-time employee; making sure they monitor the latest trends and make sure your website is optimized for the latest changes to the search engine algorithms; they’re familiar with your industry, and they can help you set clear expectations and deliverables. Contact Tight Slice today to learn more about our freelance SEO services!

Online Marketing

Online Marketing

Digital marketing is a broad term that encompasses all marketing efforts that use an electronic device or the internet. This includes everything from social media ads and pay-per-click (PPC) campaigns to email marketing and content marketing. And, with more people than ever using mobile devices to access the internet, businesses need to have a mobile-friendly website and digital marketing strategy.

Technical SEO

Technical SEO consultant

While content and link building are essential aspects of SEO, technical SEO is what separates high-performing websites from the rest. Technical SEO refers to all the behind-the-scenes work that needs to be done to make your website as search engine friendly as possible. This includes optimizing your website’s code, structure, and images, ensuring that your site loads quickly and performs well on all devices, setting up 301 redirects, and more. Technical SEO is important for all businesses to maintain clean website health.

SEO Audit

SEO Audit consultant
picture of SEO Audit consultant

An SEO audit helps you identify any potential issues that could be impacting your site’s search engine ranking. During an SEO audit, we will review your website’s code, structure, and content to identify any areas that could be improved. Tight Slice will provide you with a report outlining our findings and recommendations for improving your site’s SEO.

We Provide Full SEO Campaign Management

We Provide Full SEO Campaign Management

From start to finish or can provide à la carte services depending on your needs.

SEO Services:

  • – Technical SEO
  • – On-Page SEO
  • – Link Building
  • – Content Marketing
  • – Local SEO
  • – International SEO

PPC Management: As a premier PPC management agency, we offer a full suite of services that helps PPC campaigns. We will conduct an analysis of your current campaigns and make recommendations for improving your click-through rate (CTR), quality score, and conversion rate. We can help you set up new PPC campaigns from scratch and manage them on an ongoing basis. 

Social Media Management:

social media management services

As a business, it’s essential to have a strong social media presence. Social media allow you to connect with your customers on a personal level, but it also allows you to reach a wider audience.

That’s where we come in – Tight Slice offers comprehensive social media management services that will help build and maintain a successful social media presence for your business. We can create and manage all of your Company’s social media profiles, develop engaging content, run paid campaigns, and more.

Local SEO:

local seo

As a business, it’s important to make sure that your website is optimized for local search. Tight Slice helps with optimizing your local website and content for local search engines like Google Maps and Yahoo! Local.

This includes adding NAP (name, address, phone number) information to your website, developing locally relevant content, and building links from high-quality websites in your area.

We can help you optimize your website for local search and develop a strategy for attracting more customers from your area.

International SEO

Why hire a local SEO consultant?

Expanding your business into new markets, international SEO is essential. International SEO is the process of optimizing your website for overseas search engines like Google.co.uk and Yahoo! Japan.

This includes developing a global website strategy, optimizing your website for different languages and currencies, and building links from high-quality websites all over the world.

Online Marketing Strategy

Online Marketing Strategy

Are you looking to take your online marketing strategy to the next level? Tight Slice can help! We offer a full suite of online marketing services that will help you reach your target audience and achieve your business goals.

Our dedicated SEO team of experts will work with you to develop a customized online marketing plan that fits your budget. We offer a huge range of internet marketing services, including SEO audits, technical SEO, on-page SEO, link building, content marketing, local SEO, and international SEO. 

Content Marketing

Content Marketing

Creating content is one of the most effective ways to promote your business online. Content marketing is the process of creating and publishing valuable content on your website and social media channels.

This content can be in the form of blog posts, infographics, e-books, videos, etc., and should be relevant to your target audience.

Content Creation:

One of the first steps in any content marketing campaign is creating high-quality content. Our team of experienced writers can help you create engaging and informative blog posts, infographics, e-books, and more.

Content Promotion:

When your content is created, it’s time to start promoting it! We can help you promote your content on your website and social media channels. We can also run paid campaigns to ensure that your content reaches a wider audience. 

Paid Advertising (PPC)

SEO and PPC

PPC is the quickest and most effective way to reach your target audience. Paid advertising allows you to place ads on Google, Bing, Yahoo!, and other leading search engines.

We offer a HUGE range of PPC services, including campaign setup, optimization, and reporting. We also offer consulting services to help you develop a successful paid advertising strategy.

Google Analytics

Google Analytics

Analytics is a free tool that can be used to track your website’s traffic and performance. Google Analytics helps you to see how people are visiting your site, where they’re coming from, what they’re doing on your site, and more.

Online Visibility

One of the most important benefits of Google Analytics is that it can help you improve your website’s visibility online. WithGoogle Analytics, you can track your site’s search engine rankings and see how you stack up against your competitors.

You can also use Google Analytics to track your website’s social media traffic and see which traffic channels are sending the most visitors to your site.

Consultants

A consultant engages a problem and helps solve it for a specific niche, much like lawyers in a sense and how they help solve your legal problems through proper channels. Consultants can have a broad range of expertise or be completely focused on one area like finances or digital marketing. A company is at one level, and they want to be at a higher level; you help bridge the gap between where they are and where they want to be.

Being a consultant means you’re an expert in a certain field and will appeal to businesses in need of advice and assistance in that field in particular. A company won’t come to you if you are a digital marketing consultant if they need article content or blog content done. They will seek you out for digital marketing assistance and guidance.

Put it all together.

So what is a freelance SEO consultant? They are an individual with expertise in SEO methods and knowledge to optimize and advise on a company’s SEO content and techniques, increasing their Search Engine Results Pages (SERP), meaning they get listed higher on the pages of results in a search engine.

A company that’s higher up in the SERPs will get more quality traffic to their site and potential increases in product sales or services hired. As a freelance SEO consultant, you literally help optimize their website or content to get higher up on the SERPs, taking them from one level to the next.

How SEO Works

What to look for in a SEO consultant

Search engines like Google and Bing send out crawlers to look through websites, collecting all the information on those sites and pages than bringing it all back in code to plug into an index. That index is then used by an algorithm that narrows down and matches the results to the most relevant and accurate sites and content to your search specifications. The more details you put into your search requirements, the more accurate the results will be.

For example, if you’re looking for a new apartment, the SERPs will only show rental property websites like Zillow, Rent.com, and Realtor.com, all specialize in property sales and rentals. By entering the area you wish to live in, your results will be narrowed down even further, keeping you from looking at apartments hours or even states away from your desired location.

Why is SEO important to Companies?

Why is SEO important to Companies?

SEO is important for a company as it is another way of advertising their products and services to the public around the world, broadening their consumer base exponentially. If a company provides a unique and specific kind of product nationwide, then they will want to make sure consumers are aware of their products nationwide.

A company like Chewy.com needs excellent SEO in order to engage more consumers that are looking for products for their pets such as toys, cleaning supplies, and food, especially since they are an online retail company with no physical storefront for consumers to visit and purchase products from.

Why do Companies hire Freelancers?

Why do Companies hire Freelancers?

The benefits to hiring freelancers are many for big corporations, and in the current times working from home is growing in demand. Hiring a freelancer is oftentimes more cost-effective for a company versus hiring someone with fewer qualifications or having an employee in the office and ending up being idle in between projects or assignments.

Freelancers are, in essence, “on-demand” or “temporary” workers, and this makes working with them easier for Corporations. If the Company doesn’t have any work at the time, then they don’t have to waste hours and money. When a project comes up, they can hire the perfect candidate to handle the job quickly and to the specified requirements. When the project is completed and follows the requirements and specifications, the freelancer is paid, and everything is done.

Companies don’t have to pay freelancers overtime or provide them with benefits like health insurance or PTO. Hiring a freelancer does take some time, and finding the right one to work with can also be time-consuming. But once a good candidate is found, companies will typically keep that freelancer’s contact for future projects, especially if the quality of the work is on par with the expectations.

How do you become a Freelance SEO Consultant?

Becoming a freelancer is not as difficult as you’d think and can be very rewarding. If you have knowledge and expertise in a certain field, then you can become a consultant within that field directly. You can even do research or take online classes to gain better knowledge in certain fields and expand your expertise into more categories.

I can consult companies about the functionality, usability, and ease of access of their websites to make them even better than before, thus increasing how long potential consumers stay on their website and eventually leading to an increase in sales and overall traffic of their site.

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